Wednesday, July 10, 2013

Wimbledon's Men's Singles Final Drew Highest TV Audience of 2013 in Great Britain

(July 10, 2013)--Andy Murray's 6-4, 7-5, 6-4 victory over Novak Djokovic in the Wimbledon final drew the largest TV audience of 2013 in Great Britain. The BBC's broadcast had a five-minute peak audience of 17.29 million people watching Murray break the 77-year-old curse of Fred Perry, amounting for a 79.6 share of the overall U.K. TV audience at the time.

In other words, the British like watching Wimbledon a lot more than the Americans.

But ratings were up in America too, as ESPN stated this week that Sunday's final between Murray and Djokovic garnered the second-highest audience in it's 34-year-history of broadcasting tennis. Nearly 2.5 million tuned in. Nothing to shake a stick at, but when you consider that 15 million more people watched the final in Great Britain it gives you an idea of how Wimbledon mad the British truly are. Would 17 million watch the U.S. Open final if an American hadn't won it in 77 years? Tune in in 67 years, and you could find out...

Here's what the Guardian had to say about the final's TV audience:

"It was the biggest peak audience of any television programme so far this year, and eclipsed the 11.4 million average and 16.9 million peak for last year's Wimbledon final, in which Murray lost to Roger Federer.

This year's final was also the biggest audience of any Wimbledon final since at least 1990, the earliest that accurate audience statistics are available."


Not to be overlooked is the fact that Prior to Wimbledon, the most popular program of 2013 had been the final of Britain's Got Talent on 8 June (It's a Simon Cowell show), which averaged 11.1 million viewers (51.4%) with a peak of 13.1 million.

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